Kanye West outlines possible future of Adidas partnership – Music News

Kanye West outlines possible future of Adidas partnership - Music News

Kanye West won’t “co-parent” the products he makes with Adidas unless the sports giant stops treating him like he’s “dead”. The rapper-turned-Yeezy fashion mogul has been involved in a public war of words with Adidas […]

iHeartMedia and Interval Presents Announce Partnership

iHeartMedia Interval Presents

Photo Credit: iHeartMedia + Interval Presents iHeartMedia and Interval Presents, Warner Music Group’s new podcast network, announce a multi-faceted partnership. The number one podcast publisher globally, iHeartMedia has announced a multi-year deal with Warner Music […]

Marshmello Set to Kickstart ESPN Partnership With Monday Night Football Theme Remix – EDM.com

Marshmello NFL Partnership

There’s something extra sweet this year about the return of America’s favorite sport. The Monday Night Football matchup on September 12th will see Russell Wilson’s Denver Broncos take on his former team, the Seattle Seahawks, for a […]

Spotify and Samsung Expand Partnership with New Features

Spotify Samsung

Photo Credit: Spotify Spotify is expanding its partnership with Samsung for more devices and Android-specific features. Spotify and Samsung first minted their partnership in 2018, making Spotify the default music app on Samsung devices. But […]

Coca-Cola Launches EDM-Inspired Flavor & AR Experiences In Partnership With Tomorrowland – EDM.com

Coca-Cola Launches EDM-Inspired Flavor & AR Experiences In Partnership With Tomorrowland - EDM.com

Inspired by EDM, a new flavor of Coca-Cola wants to transport you to a dreamworld. The fourth and final Coca-Cola Creations drop of 2022, “Dreamworld” incorporates surrealist themes with technicolor imagery that recalls the sights […]

Sony Music Announces Partnership Deal With Egypt’s Craft Media

Sony Music Announces Partnership Deal With Egypt's Craft Media

The Nile River in Cairo, Egypt. Photo Credit: Sherif Moharram Sony Music Entertainment Middle East has officially unveiled “an exclusive partnership” with Cairo-headquartered production and artist management company Craft Media, and the involved parties will […]

Insomniac Music Group and Sony Music Publishing Ink Global Administration Partnership – EDM.com

The bassPOD stage at the 2022 edition of Insomniac Events' EDC Las Vegas music festival.

Insomniac has signed a global administration deal with Sony Music, inking a partnership that has the look of watershed moment for the electronic music powerhouse. Billboard reports the deal entails royalty collection between the two […]

Anuel AA and Endeavor’s UFC Ink ‘Groundbreaking Marketing Partnership’

Anuel AA and Endeavor's UFC Ink 'Groundbreaking Marketing Partnership'

Photo Credit: Lee Brimelow Anuel AA has officially expanded his “groundbreaking marketing partnership” with Endeavor’s Ultimate Fighting Championship (UFC), which is now poised to use the Carolina, Puerto Rico-born artist’s music “during key moments of […]

Tencent Music Renews Partnership with Time Fengjun Entertainment

Tencent Music Fengjun Entertainment

Photo Credit: Average Person Tencent Music Entertainment Group is renewing its strategic partnership with Time Fengjun Entertainment (TF Entertainment). Tencent Music says it will continue to support young Chinese musicians, and the partnership creates a […]

Warner Chappell Announces Music Publishing Partnership with HartBeat

Warner Chappell Music HartBeat Music Publishing Partnership

Photo Credit: Trever Statz Warner Chappell Music has announced a music publishing partnership with Kevin Hart’s HARTBEAT. The first of its kin partnership will see WCM administering all music composition rights for the media company […]