Apple’s Music Recognition feature in the iPhone Control Center is now able to sync with the latest version (15.14) of the Shazam app and across Apple devices using the same Apple ID (via MacRumors). According […]
When you think about “signs of progress,” most of them are double-edged swords. Yes, I know that sounds like a cliche. But hear me out: For musicians, the last few years have seen a lot […]
Music supervisors are now using high-powered AI ammo to cut through the noise and hit the soundtrack bullseye—quickly. Enter hyprAUDIO, which is aiming to scale its AI-sync search technology to become the ‘Expedia of sync’. […]
Photo Credit: Markus Winkler Music-technology platform Songistry has announced the completion of a $5 million raise and doubled down on plans “to become one of the leading forces in the” sync licensing space. Los Angeles-based […]
An exterior shot of an Apple Store. Photo Credit: Laurenz Heymann From the way placements come to fruition to the number of opportunities available to artists, sync licensing has changed dramatically in recent years. Amid […]
Scene from BMW’s 2022 Super Bowl LVI ad (Photo Credit: BMW) What’s the secret behind great sync matches? Here’s a comprehensive look at the ‘Music Select Methodology (MSM)’ by Joe Belliotti of MassiveMusic North America. […]