Solving Steve Martin doesn’t take that much guesswork

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Steve Martin had a bit of a scare this morning. It wasn’t “Saturday Night Live” producer Lorne Michaels calling to ask him to play Minnesota’s Gov. Tim Walz or anything related to his 2-year-old Nova […]

Immensity Marketing Analytics – Solving The Music Industry’s Attribution Problem

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Immensity is an intelligent marketing analytics system that uses advanced statistics and machine learning to figure out which social activities or marketing campaigns are actually driving audience growth, fan engagement, consumption and revenue.  The following […]