Twitch star Kai Cenat joins new NBA creator program for special behind-the-scenes content

Kai Cenat holding a McDonald's Chicken Big Mac.

The NBA is teaming up with Twitch star Kai Cenat as part of its new influencer program, which will include an elevated Creator Cup Series, a new content-sharing network and much more. Kai Cenat is […]

Twitch’s Bleed Purple Statue awards revealed: Streamer Achievement Program explained

Twitch’s Bleed Purple Statue awards revealed: Streamer Achievement Program explained

Twitch has announced the introduction of a Streamer Achievement Program, rewarding top performers with ‘Bleed Purple Statues’. During TwitchCon Rotterdam 2024, the live-streaming platform revealed what “new features, programs, and experiences” users could expect to […]

McDonald’s Black & Positvely Golden Change Of Fashion Program

2024 BLACK & POSITIVELY GOLDEN

Source: McDonald’s / Black & Positively Golden McDonald’s is announcing a multi-year program aimed at uplifting emerging Black fashion designers while equipping them with mentorship for the next level of their careers. The fast food […]

Super Bowl LVIII Becomes The Most Watched Program In History

Apple Music Super Bowl LVIII Halftime Show

Super Bowl LVIII – Source: Jackson State University / Getty Super Bowl LVIII delivered massive viewership totaling 123 million viewers making it the most-watched program in history. On Sunday, February 11 the NFL and Las […]

Eco-Conscious Ultra Music Festival Program Wins World Sustainability Award

Eco-Conscious Ultra Music Festival Program Wins World Sustainability Award

The eco-conscious efforts of Ultra Music Festival have been recognized by the prestigious World Sustainability Awards. The World Sustainability Awards is an annual celebration of organizations championing environmentalism in their strategic development. This year, Ultra was […]