Photo Credit: T-Pain by Glenn Francis (PacificProDigital) / CC by 4.0
T-Pain cuts a deal to sell his entire publishing catalog and select masters to asset management company HarbourView Equity Partners.
HarbourView Equity Partners, the alternative asset management company focused on investment opportunities in sports, media, and entertainment, made the announcement today (February 20).
T-Pain is a six-time Grammy Award-winning artist, producer, songwriter, entrepreneur, and global cultural icon with an impact across hip-hop, pop, and R&B. Throughout his career, he has sold over 50 million singles, accumulated billions of streams, racked up iconic No. 1 hits on the Billboard Hot 100, and captivated the world with his charismatic live performances.
“We are excited to welcome T-Pain, a true trailblazer in the music industry, to the HarbourView family,” said the company’s founder and CEO Sherrese Clarke. “His visionary artistry and innovative spirit have left an indelible mark on modern music, and we can’t wait to collaborate and amplify his incredible legacy even further.”
“I’m excited for this next chapter and to partner with HarbourView Equity as they help preserve the legacy of my music,” said T-Pain. “This catalog represents years of hard work, creativity, and unforgettable moments, and I’m grateful to see it continue to reach new heights. I don’t plan on stopping anytime soon.”
Since 2004, the Tallahassee native’s influence has transcended generations in music and pop culture. This year marks 20 years of T-Pain, the household name behind such hits as “Buy U a Drank (Shawty Snappin’),” “Bartender (feat. Akon),” “I’m N Luv (Wit a Stripper) (feat. Mike Jones),” Flo Rida’s “Low,” and many more.
Throughout his career, T-Pain has teamed up with Lil Wayne, Chris Brown, E-40, Ne-Yo, Pitbull, Sean Paul, 6LACK, Denzel Curry, Snoop Dogg, Ludacris, Wiz Khalifa, Lily Allen, Kehlani, and Jacob Latimore. He has garnered numerous awards and accolades, including six Grammy Awards: Best Rap Song for “Good Life” with Kanye West in 2008; for his participation in Lil Wayne’s “Tha Carter III” (2009) and “Tha Carter IV” (2012); for Best R&B Performance by a Duo or Group with Vocals for Jamie Foxx’s “Blame It” (2010); for his participation in Chance The Rapper’s “Coloring Book” (2017); and as a songwriter on Bruno Mars’ “24K Magic” (2018).
Most recently, the highly in-demand collaborator has been featured on projects like GloRilla’s “I LUV HER,” Meghan Trainor’s “Been Like This,” and “Love You More” with EARTHGANG and Spillage Village.
T-Pain is also known as a Twitch streaming phenomenon, and is head of Nappy Boy Entertainment, Nappy Boy Automotive, Nappy Boy Gaming, and Nappy Boy Dranks. He is a Global Gaming League Board Member and Executive Director of Strategy, podcast host, director and editor, author, actor, and more.
HarbourView has amassed roughly $1.45 billion in regulatory assets under management, including 60-plus music catalogs to date, and investments in media production companies MACRO and Mucho Mas Media. Their diverse portfolio of music catalog assets includes James Fauntleroy, George Benson, Noel Zancanella, Fleetwood Mac’s Christine McVie, Pat Benatar, Neil Giraldo, Nelly, Jeremih, Wiz Khalifa, Kane Brown, Full Force, and more.