Ariana Grande praised as a ‘marketing genius’ as fans spot sneaky Wicked nod in The Boy is Mine music video

Ariana Grande snuck in a tribute to Wicked in her The Boy is Mine music video

ARIANA Grande’s fans have spotted her subtle tribute to Wicked in her new The Boy is Mine music video.

The singer, 30, portrayed Catwoman opposite actor Penn Badgley, 37, in the clip, which dropped on Friday.

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Ariana Grande snuck in a tribute to Wicked in her The Boy is Mine music videoCredit: Ariana Grande/Vevo
A billboard poster for her upcoming movie Wicked was visible in the left of the shot

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A billboard poster for her upcoming movie Wicked was visible in the left of the shotCredit: Ariana Grande/Vevo
She plays Glinda in the musical, which comes out in November 2024

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She plays Glinda in the musical, which comes out in November 2024Credit: Universal Pictures

Ariana snuck in some promotion for Wicked, the musical she’s starring in which will come out in November, halfway through the video.

The Grammy winner was seen dressed in a tight black leather catsuit, with a cat-ear mask, gloves, boots, and a whip.

While making her way across a cityscape skyline, Ariana’s dramatic figure was silhouetted against the moon.

Fans noticed that in the corner of the scene, a billboard poster for her Wicked movie was visible.

“Ariana Grande the marketing genius that you are [crying face emoji],” one wrote on X, formerly known as Twitter.

The clip began with a cameo from singers Brandy and Monica, who sang the 1998 song, The Boy is Mine.

The musicians posed as reporters presenting a news segment on Mayor Max Starling’s upcoming speech.

Ariana stood in her kitchen watching Penn, portraying the fictional mayor, on her television screen.

The You actor denounced the “rat infestation” in his “beloved city.”

Penn declared that the city was fighting back by releasing a group of “hungry cats” to kill the rats.

EK Wicked LEGO figure reveal ripped as ‘disappointing’ by Ariana Grande fans who rage ‘it looks nothing like her!’

Ariana said the move was “f**king brilliant” and called Penn “so hot.”

She then mixed a pink potion in her kitchen, which had the label “Max Starling Love Potion.”

She was seen creating a leather Catwoman costume, changing into it, and heading out into the night.

Ariana stalked Penn to his apartment and watched him through the windows.

Penn Badgley played the fictional Mayor Max Starling in the video

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Penn Badgley played the fictional Mayor Max Starling in the videoCredit: Ariana Grande/Vevo
Ariana stalked Penn's character to his apartment and the clip ended with them looking like they were about to kiss

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Ariana stalked Penn’s character to his apartment and the clip ended with them looking like they were about to kissCredit: Ariana Grande/Vevo

She snuck into his pad and sat waiting on his bed, seductively licking her hands and cleaning her cat ears.

When Penn started running away, she used her whip to tackle him to the floor and slowly drag him over to her.

The singer took out her “love potion” and, just as it looked like they were about to kiss, Penn dashed it out of her hand and it exploded on the wall.

FAN PRAISE

Fans praised the spooky video on YouTube, with one writing, “Brandy and Monica as the news reporters!!! Iconic!”

“THE CAT CONCEPT??? PENN BADGLEY??? BRANDY & MONICA?? THIS VIDEO IS EVERYTHING!!!” another added.

“Ariana just collecting all the heartthrobs in her music videos no big deal. first Evan now PENN?! everybody say thank u ariiiiiii,” a third posted.

They were referring to Evan Peters playing Ariana’s love interest in her We Can’t Be Friends music video in March.

Wicked 2024 Film Cast

The new film, adapted from the 2003 hit Broadway musical, features a star-studded cast.

Cynthia Erivo as Elphaba Thropp

Ariana Grande as Glinda the Good Witch

Jonathan Bailey as Fiyero

Ethan Slater as Boq

Michelle Yeoh as Madame Morrible

Jeff Goldblum as The Wizard of Oz

Marissa Bode as Nessarose

Actors with Supporting Roles Include: Bowen Yang, Keala Settle, Adam James, Bronwyn James, Peter Dinklage, Aaron Teoh, Colin Michael Carmichael, Grecia De la Paz

Ariana began teasing Gossip Girl star Penn’s cameo in her music video last month.

She shared a snapshot of a pencil portrait that resembled Penn on her Instagram Story, which sent fans into meltdown.

Days later, she posted a photo with the caption, “Not the whole Internet showing up to ask us if Penn is in The Boy is Mine MV.”

The Boy is Mine is the latest music video release from Ariana’s studio album, Eternal Sunshine.

Ariana wore a black leather Catwoman costume

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Ariana wore a black leather Catwoman costumeCredit: Ariana Grande/Vevo
Actor Evan Peters played Ariana's love interest in her We Can't Be Friends music video

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Actor Evan Peters played Ariana’s love interest in her We Can’t Be Friends music videoCredit: YouTube/Ariana Grande

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