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Model and TikTok star Alix Earle made history in being revealed as the very first Sports Illustrated swimsuit issue cover model on Friday.
The first ever Sports Illustrated digital swimsuit issue comes out on June 3rd and will feature the 23-year-old in a metallic bronze bikini on the cover.
Alix Earle, who has over 6.8 million followers on TikTok, shared the historic news on the social media platform in a new video.
@alixearle SECRETS OUT 🥹😭 this is such a dream come true
“We are incredibly excited to introduce this dynamic new approach to delivering Sports Illustrated swimsuit content,” stated MJ Day, the longtime editor of the Sports Illustrated swimsuit issue.
“Our goal is to elevate the SI Swimsuit brand to new heights while staying true to our legacy of celebrating beauty, diversity and important storytelling.
“With our new digital issues, we are keeping pace with the rapidly evolving media landscape while also providing additional opportunities for talent alike to share their narratives and upcoming projects with our robust audience.”
Alix Earle has been in a relationship with Braxton Berrios, a wide receiver with the Miami Dolphins, since November of 2023.
@si.swimsuit The secret is out! 👀 SI Swimsuit is proud to announce our brand new, one-of-a-kind digital issues with content creator and podcast host @Alix Earle ♬ original sound – SI SWIMSUIT 👙
As part of being the publication’s first ever digital cover model, Alix Earle will make her runway debut during the Sports Illustrated Miami Swim Week Runway Show at W South Beach resort and hotel on Saturday night.
@si.swimsuit Bringing that cover look to life with @Alix Earle #SISwim #SISwimsuit #AlixEarle ♬ MILLION DOLLAR BABY (VHS) – Tommy Richman
2024 marks the 60th anniversary of the Sports Illustrated swimsuit issue. The new digital version of the annual, according to Sports Illustrated, will not replace the print version, but be in addition to it.
The publication says the new digital version of the swimsuit issue will be “culturally timed” and include “in-depth storytelling from global talent.”