SPOT Plunges to All Time Low Days After Daniel Ek Buys $50M in Stock

SPOT stock all-time low

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Spotify’s stock (SPOT) continues to slide days after CEO Daniel Ek bought $50 million in stock.

Yesterday the stock dipped below the $95 mark in after hours trading, which is the lowest its ever been. The company went public in 2018, and shares were trading for $165.90 by the end of the day. Tech stocks as a whole are a rough sector to be in right now.

Since closing at an all-time high of $364.59 in February 2021, SPOT stock has been in free fall.

The stock has continues to flirt with its all-time low shortly after reporting its Q1 2022 earnings. Yesterday the stock closed at $93.52, the lowest price so far. That amounts to a 75% decline in value over the course of around 14 months.

SPOT’s Q1 2022 quarter was actually pretty rosy from an investor standpoint. But the company’s Q2 guidance has investors wary of flatlining subscriber growth. Investors are also worried about the lightning rod of controversy that Spotify has attracted by making exclusive podcast deals with Joe Rogan.

Aside from that, the company’s paltry payments to musicians continues to make headlines, and for good reason. Streaming isn’t lucrative for artists, but Spotify has paid consistently low royalty rates. The company’s closest competitor, Apple Music, pays nearly double the royalty rates of Spotify.

Spotify also lost its high-profile podcasting deal with Barack and Michelle Obama’s production company, Higher Ground. That deal fell apart because Higher Ground wanted to move to a partnership that supports podcast releases on multiple platforms.

Investors Are Watching Spotify After Netflix

Spotify is the market leader for streaming music and podcasts. Netflix is the market leader for streaming video. Netflix’s stock cratered following the report that it lost subscribers for the first time in a decade. Netflix lost 200,000 subscribers and is projected to lose another 2 million in Q2.

Wall Street analysts wonder if the same pattern could repeat at Spotify. Both Apple and Google now have music streaming services that squeeze Spotify out. YouTube Music in particular is a growing force that continues to attract new subscribers at a good clip. The biggest clue here is that SPOT stock dropped a further 8% on Netflix’s earnings news.

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