SKIMS has debuted its latest spring line of lingerie intimates with singer Sabrina Carpenter front and center of the launch campaign.
The 24-year-old draped herself across a leather chair and posed in bed in a new photo set shared on her personal Instagram.
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“Hellooo it’s sabrina your spring @skims girl,” the singer captioned her photo set, throwing in some pink hearts, cherries, and a chick.
“Spring intimates drop 4.03 at skims.com,” she added.
Sabrina held a cordless phone to her ear in the first photo, clad in a light pink matching lingerie set with white stockings.
In a second snap, she posed on what resembled a bedroom in the ’90s with a bed and frilly blankets and deep blue carpeting, wearing a long-sleeved olive T-shirt and matching panties.
MORE ON SABRINA CARPENTER
One snap showed Sabrina standing in front of a TV with the set’s glow illuminating her lacy light green bra top and panties.
The cheeky photo set found Sabrina posing in Skims lingerie and other separates in a variety of colors and fabrics.
It culminated in a video clip that zoomed in slowly on the singer as she posed in a coy way, making doe eyes at the camera.
The Skims collection, headed by cofounder and chief creative officer Kim Kardashian, includes thongs, bodysuits, babydolls, bralettes, and more.
“Skims has so many beautiful underwear styles that I was so excited to wear,” Sabrina said of the campaign in a press release.
“Every piece I wore was super flattering and so comfortable, which of course is always a given with Skims!”
COPYCAT CLUES
Sabrina has been making an impression on others even when out of lingerie.
Just last week, Hailey Bieber was accused of imitating her.
Fans took note of the 27-year-old seemingly “copying” the pop star after posting a selfie.
Hailey shared a selfie on Instagram with a filter that turned her eyes blue.
The Rhode founder’s husband Justin Bieber, 30, had followed Sabrina on Instagram a few hours earlier.
The similarities felt familiar to some fans, who pointed out Sabrina also has natural blue eyes.
They headed to Reddit to discuss the selfie’s meaning.
“Copycat Hails. I’m 100% sure she saw that Justin started following Sabrina on Instagram and now all of a sudden she posts this really low-quality, boring picture of her with blue/green eyes… She is desperate!” an eagle-eyed fan insisted.
“She’s very very very insecure,” another commenter added.
“She’s about to dye her hair blonde watch lmao,” one fan wrote.
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“At least she’s moved on from copying Selena,” another fan pointed out as they mentioned Justin’s ex-girlfriend, 31-year-old Selena Gomez.
CRYPTIC CALLOUT
Meanwhile, Hailey’s fans sussed out that the model was calling out Sabrina in a recent social media post.
Hailey had shared a photo of herself listening to Beyonce’s version of Dolly Parton’s hit Jolene.
“Whew,” Hailey captioned the photo, adding an angry emoji face.
She also shared a video to her Instagram Stories while lip syncing to the lyrics “The boy is mine.”
However, there was no sound included with the clip.
Fans theorized Hailey was sending a pointed message to Sabrina following husband Justin’s follow on Instagram.
Sabrina has not responded with any similar messages or posts on social media in kind.
The pop star is currently dating Irish film star Barry Keoghan, 31.
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