HER sister is the original ‘Queen of influencing,’ and it has certainly rubbed off on Zoe Hague.
And with the older sibling of ex-Love Islander Molly-Mae forging out her own path in the world of glitz and glam, success is clearly in this pair’s genes.
7
7
So much so, Zoe could soon be hot on the heels of Molly Mae, 25 if the money keeps rolling in.
PR guru Nick Ede reveals: “Zoe is fast becoming the one to watch and the new social media ‘It girl’.
“She has top brands like Pretty Little Thing, My Protein, Boots and Nadine Marebi all paying her for social media posts – she will be making near a million a year.
“Zoe is going to be on the tips of everyone’s tongues and will be making her own small fortune very soon.”
The signs certainly look promising – 485k followers on Instagram and 230k on TikTok – pretty impressive for a girl aged 28.
Life has changed dramatically for Zoe who left the Army Medical Corp in 2023.
She revealed at the time how Molly-Mae tried to bolster her career by offering to help with her tanning mousse brand Filter – but Zoe insisted on carving out her own way.
Speaking in a YouTube chat back in 2023, Zoe said: “Molly’s offered so many things to me.
“She’s offered me to help with Filter [by Molly-Mae]; she’s said she’ll pay me a monthly wage, but I can’t. It’s not me. I need to be out and about doing something.
“I’m very lucky she does and she’s always offering to get me things, which I’m super super grateful for.”
Since then, it appears that Zoe has managed to create a fame of her own, driven by a huge social media presence.
“Zoe has carved a career for herself by getting brand deals due to her big followings on TikTok and Instagram.” Nick explains.
Intrigued by family dynamics
But Nick says having such a well-known sibling has undoubtedly helped her along whether she likes it or not.
He says: “Having a big star like Molly-Mae as a sister will naturally get you a lot of followers.
“Fans want to know more about family dynamics and also they may get clues from family members as to what Molly’s next steps will be.
“Fans will always want to connect the dots and live vicariously through other family members.
“The same thing happened to TOWIE stars Jess and Mark Wright and their siblings.
“It’s not a bad thing and in many ways it can really help the less famous sister become famous quicker.
“Zoe has clearly decided to maximise on this in the best possible way.”
Since leaving the army Zoe has carved a career for herself by getting brand deals due to her big followings on TikTok and Instagram.
PR Guru Nick Ede
In July this year, Zoe got married at the magical Inn on the Lake at Ullswater, Lake District National Park to Danny Rae, a personal trainer and armoured corp in the British Army.
The day was nothing short of magical, and was certainly a star studded event with Molly-Mae and fiancé, boxer Tommy Fury attending the soiree.
The picturesque wedding, in which Zoe tied the knot with her partner Danny Rae, was estimated to have cost £200k.
Zoe wore a figure hugging, strapless dress with detachable puff sleeves and a long veil, whilst her bridesmaid Molly-Mae wore a fitted blue gown.
According to the hotel’s website, the bridal party got ready in one of their spacious suites overlooking the lake.
And Molly-Mae and Tommy stayed in one of their Lake View Balcony Suites.
Inside Molly-Mae’s life
Take a look at the influencer, business owner and reality TV star’s journey to fame
7
7
Nick, who has attended many celebrity weddings, explains: “Her picture perfect wedding would have cost in excess of £200k.”
If her recollection of her ‘old’ life is anything to go by, a time when she feels her ‘potential’ wasn’t seen, it’s unlikely that Zoe will be having regrets about her change in career direction any time soon.
“[Going into the army] wasn’t something I planned on doing or something I wanted to do while at school,” she said.
“…the regiment I was at wasn’t for me… I’ve experienced so much that you wouldn’t in a normal job I just wish for me it’d gone differently.”
7
7