Vita Coco launches calming TikTok content to combat holiday stresses with 30% off Calm subscription

A calming experience with Vita Coco

WE’RE heading into the hectic final stretch of the year and with the holidays nearly here, stress levels are climbing for many.

Vita Coco might be known for its refreshing coconut water but has recently found a new way to support its fans; transforming its TikTok feed into a calming space to ease your end-of-year stress.

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A calming experience with Vita CocoCredit: vita coco

Save up to 30% off Calm subscription with code: VITACOCO30

Throughout the month of November, Vita Coco is rolling out “comfort content” on TikTok to help followers unwind and reset.

Partnering up with popular accounts like @calm and @cozytown, Vita Coco’s feed now features serene content designed to give viewers a break from the chaos and doomscrolling.

Notoriously the more hectic months, November and December often bring with them a lot of added stressors.

To support self-care even further, Vita Coco is also offering a special 30% discount on both the Calm App and Vita Coco products.

By visiting this link and using the code: VITACOCO30 users can access the Calm app’s full suite of stress-relieving resources and pick up Vita Coco essentials to stay hydrated too.

Self-care doesn’t need to be complicated to be effective, not only does it encourage users to blend hydration but to incorporate meditation as part of their wellness routines.

Self-care doesn't have to be complicated

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Self-care doesn’t have to be complicatedCredit: X/Vita coco

Save up to 30% off Calm subscription with code: VITACOCO30

The brand-new TikTok campaign includes everything from ambient water sounds and slow-motion pours of coconut water to guided breathing exercises, and soothing visuals – simple but effective ways to prompt moments of calm.

Hydration is an easy and powerful way to boost both your mental and physical health.

The naturally hydrating Vita Coconut Water is a convenient addition to any self-care routine, get ready to experience the benefits of both inner and outer refreshment during the notoriously busy seasons.

As the year winds down and we look forward to precious time with friends and family, this collaboration between Vita Coco and Calm highlights the importance of simple, accessible wellness practices.

The campaign also offers a refreshing reminder – that it’s okay to slow down, take some time for yourself, hydrate, and recharge when you need to.

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