The 98th Macy’s Thanksgiving Day Parade is underway in New York City. The event is being hosted by Today Show personalities Savannah Guthrie, Hoda Kotb, and Al Roker.
The parade is set to feature 17 character balloons, 22 floats, 15 heritage and novelty balloons, 11 marching bands, and performances from a selection of music stars. Performers set for the event include Jennifer Hudson, Kylie Minogue, Billy Porter, Loud Luxury, Cynthia Erivo, and Cole Escola.
There are also six new character floats during this year’s procession, including a Spider-Man float.
Here are some of the most striking images from the parade.
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2024 Macy’s Thanksgiving Day Parade
NEW YORK, NEW YORK – NOVEMBER 28: A marching band prepares for the 2024 Macy’s Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Michael Loccisano/Getty Images)
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2024 Macy’s Thanksgiving Day Parade
NEW YORK, NEW YORK – NOVEMBER 28: Parade participants are seen during the 2024 Macy’s Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Michael Loccisano/Getty Images)
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Macy’s Hosts Its Annual Thanksgiving Day Parade In New York
NEW YORK, NEW YORK – NOVEMBER 28: The Bob sponge balloon floats the Annual Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Kena Betancur/Getty Images)
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Macy’s Hosts Its Annual Thanksgiving Day Parade In New York
NEW YORK, NEW YORK – NOVEMBER 28: The Ronald McDonald balloon floats during the Annual Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Kena Betancur/Getty Images)
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US-HOLIDAY-THANKSGIVING-PARADE
The Minnie Mouse balloon floats during the annual Macy’s Thanksgiving Day Parade in New York City on November 28, 2024. (Photo by CHARLY TRIBALLEAU / AFP) (Photo by CHARLY TRIBALLEAU/AFP via Getty Images)
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Macy’s Hosts Its Annual Thanksgiving Day Parade In New York
NEW YORK, NEW YORK – NOVEMBER 28: The Minnie Mouse balloon floats during the Annual Thanksgiving Day Parade on November 28, 2024 in New York City. This is the 98th Macy’s Thanksgiving Day Parade which was first held in 1924 and only paused from 1942 to 1944 during World War II. (Photo by Kena Betancur/Getty Images)
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2024 Macy’s Thanksgiving Day Parade
NEW YORK, NEW YORK – NOVEMBER 28: Parade participants are seen with the SpongeBob SquarePants balloon during the 2024 Macy’s Thanksgiving Day Parade on November 28, 2024 in New York City. This is the 98th Macy’s Thanksgiving Day Parade which was first held in 1924 and only paused from 1942 to 1944 during World War II. (Photo by Michael Loccisano/Getty Images)
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2024 Macy’s Thanksgiving Day Parade
NEW YORK, NEW YORK – NOVEMBER 28: Parade participants are seen during the 2024 Macy’s Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Michael Loccisano/Getty Images)
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Macy’s Thanksgiving Day Parade Balloons Inflated In Preparation For The Parade
NEW YORK, NEW YORK – NOVEMBER 27: The Minnie Mouse balloon is inflated as workers participate in the annual balloon inflation for the 2024 Macy’s Thanksgiving Day Parade on November 27, 2024 in New York City. Thousands of New Yorkers and tourists waited in an hours-long line to watch the inflation of 17 character balloons and 15 heritage balloons. The parade will celebrate its 98th edition on November 28. (Photo by Spencer Platt/Getty Images)
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Macy’s Thanksgiving Day Parade Balloons Inflated In Preparation For The Parade
Spencer Platt/Getty Images.
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US-HOLIDAY-THANKSGIVING-PARADE
The Ronald McDonald balloon floats during the annual Macy’s Thanksgiving Day Parade in New York City on November 28, 2024. (Photo by CHARLY TRIBALLEAU / AFP) (Photo by CHARLY TRIBALLEAU/AFP via Getty Images)
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2024 Macy’s Thanksgiving Day Parade
NEW YORK, NEW YORK – NOVEMBER 28: Parade participants are seen with the Bluey balloon during the 2024 Macy’s Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Michael Loccisano/Getty Images)
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2024 Macy’s Thanksgiving Day Parade
NEW YORK, NEW YORK – NOVEMBER 28: Spectators watch the 2024 Macy’s Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Michael Loccisano/Getty Images)
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2024 Macy’s Thanksgiving Day Parade
NEW YORK, NEW YORK – NOVEMBER 28: Natti Natasha participates in the 2024 Macy’s Thanksgiving Day Parade on November 28, 2024 in New York City. (Photo by Michael Loccisano/Getty Images)
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Macy’s Hosts Its Annual Thanksgiving Day Parade In New York
NEW YORK, NEW YORK – NOVEMBER 28: Reveller reacts as the Annual Thanksgiving Day Parade kicks off on November 28, 2024 in New York City. (Photo by Kena Betancur/Getty Images)
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Macy’s Hosts Its Annual Thanksgiving Day Parade In New York
NEW YORK, NEW YORK – NOVEMBER 28: A reveller fix the dress from a mate as they march during the Annual Thanksgiving Day Parade on November 28, 2024 in New York City. This is the 98th Macy’s Thanksgiving Day Parade which was first held in 1924 and only paused from 1942 to 1944 during World War II. (Photo by Kena Betancur/Getty Images)
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Macy’s Hosts Its Annual Thanksgiving Day Parade In New York
NEW YORK, NEW YORK – NOVEMBER 28: An American native indian march during the Annual Thanksgiving Day Parade on November 28, 2024 in New York City. This is the 98th Macy’s Thanksgiving Day Parade which was first held in 1924 and only paused from 1942 to 1944 during World War II. (Photo by Kena Betancur/Getty Images)
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Macy’s Hosts Its Annual Thanksgiving Day Parade In New York
NEW YORK, NEW YORK – NOVEMBER 28: Cheerleaders march during the Annual Thanksgiving Day Parade on November 28, 2024 in New York City. This is the 98th Macy’s Thanksgiving Day Parade which was first held in 1924 and only paused from 1942 to 1944 during World War II. (Photo by Kena Betancur/Getty Images)