KARDASHIAN fans have come up with an elaborate theory to explain Kylie Jenner’s uptick in social media activity and public appearances.
The reality star recently stepped out for an event in Los Angeles, flanked by family.
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Kylie, 25, typically keeps a low profile, so fans are keenly aware of the increase in her activity as of late.
She has been out and about much more and either documenting it on social media or sharing Instagram and TikTok posts about her daily life, business, or something else.
Kardashian sleuths on Reddit think they’ve pinned down the cause, and they’ve taken to the site to discuss it.
One user shared a recent TikTok from Kylie, which showed her testing out a new product from her range, with another fan commenting: “Guys trust me the sales,are down. She’s so active cause Kris Jenner has asked her to be.”
Other fans seemed to either agree or see the logic.
“Explains the need for that large “launch” party where they invited a ton of friendly influencers who so far have given glowing reviews and lots of promo for Kylie cosmetics,” one commenter wrote.
Another added: “All she ever does to promote these Lip kits is to just plaster more gloss or colour on her already overdone lips. Like her marketing team’s gotta have something better than this in the back.”
A third commented: “This worked before but it’s like…they keep changing the packaging but not the marketing strategy. Her making these little videos now don’t work. And as we’ve seen she can’t really nailed tik tok down yet either.”
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Another fan suggested a new idea for Kylie, writing: “you know what they gotta do? If she really wants to still have a makeup company she needs to have some regular collections that will be available all the time, not only these constant cash grabs.”
KARDASHIAN CRINGE
Fans have been outspoken about Kylie’s social media activity.
Many have slammed it as cringe-worthy, suggesting she hasn’t quite found her rhythm.
She’s also faced backlash for her fan interactions, with one noting an odd situation between her and a fan in a video from the event.
Kylie launched her cosmetics line at Ulta, hosting a party to celebrate.
One fan took a video of his interaction with Kylie at the party and while it started off sweet, it quickly turned into an awkward moment.
Pop Base tweeted the video with the caption: “Kylie Jenner responds to fan who asked her to do her iconic ‘Rise and Shine’ line: “I usually get paid for that.”
In the video, the fan and Kylie looked extremely excited to be at the event together.
The fan asked Kylie: “Can I get a little rise and shine?”
To which Kylie stopped smiling and moved away from the fan before she said: “I usually get paid for that.”
Eventually, she said: “I’ll just do it for you,” and then she sang “rise and shine.”
ONLINE BACKLASH
Some commenters on Twitter called this interaction “cringe” and “strange.”
One person said: “She’s all about money.”
Another said: “Her saying it but in the lowest voice possible. She said no freebies!”
One commenter decided they would truly speak their mind: ““Nobody wants to get up and work” says the family who wants money for saying three words.”
Other fans were living for the bold and honest response and said: “A true Leo queen.”
Some people simply weren’t impressed with the video: “The flavor of this video is very bland.”
FAN FREAKOUT
That wasn’t the only uncomfortable moment the Hulu star had with a fan that night.
A TikTok video circulated of Kylie awkwardly taking a photo with a fan and barely acknowledging the girl she posed with.
In the video, Kylie stood still and stared at the camera, never making eye contact with the fan.
Kylie also appeared to say nothing to the person.
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