KOURTNEY Kardashian’s lifestyle brand, Poosh, has thrown a wellness retreat to coincide with the music festival, Coachella, since 2022.
On Thursday, Kourtney, 44, shared photos and videos of the inner goings of the Camp Poosh retreat on the Poosh Instagram account.
The wellness brand’s Instagram Stories were filled with details regarding the 3rd Annual Camp Poosh event.
The first photo showcased the campsite’s luxurious pool and captured pool floaties positioned above a massive Camp Poosh logo.
“Good morning from Camp Poosh,” the post was captioned.
The next post featured a video montage of the various activity stations and treats available for the attending campers.
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A message read, “Calling all campers” as clips from around the camp were stitched together, showcasing dessert tables, beverage bars, massive tents, a shopping area, and goodie bags.
A flyer announced that Camp Poosh, held in Palm Desert, California, runs from April 11 to April 15, 2024.
It also revealed the special event is “a summer camp designed for the modern-day Poosh girl.”
Thursday’s itinerary included camper registration, welcome cocktails, jeans customization, dinner, and an abundance of other fun activities.
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Campers participating in the event included influencer Kens Tillo, actor Brett Neustrom, model Alexa Jay, former Kardashian circle member, and Road House actor, Lukas Gage, among many more.
Camp counselors included Sam Hyatt, Liz Muller, and Lindsay Posocco.
A photo of the Camp Poosh bulletin board showed off the expansive campsite map and included counselor and camper information.
The lavish campsite, the decked-out tents, the activity buildings, and the camp’s beautiful pool were captured in a short walk-around video.
Alexa Jay gave fans a look at the “insane trunk” participants are gifted with upon arrival.
The trunk included products from Lemme, Pottery Barn, ConditionHER, Gimme Seaweed, Alo Yoga, Kate Spade New York, and many other brands.
SmartSweets provided the bedside treats while Jukebox products were available for baths and showers.
A video showcased the camp’s spray tan station while a photo captioned, “What drink should we get?” displayed the list of cocktails, which included mojitos and martinis, available at the bar.
Fans got a look at the campsite’s surroundings after Poosh reposted a pic of Lukas, Alexa, Cierra Wright, and Davis Bates relaxing poolside with the scenic desert landscape in the background.
The Lee Denim Workshop, where campers could customize their jeans by dyeing the material and adding patches, was also showcased in the Instagram Story.
One camper proudly wrote, “If it’s not @leejeans, we don’t want it.”
A video showed Lukas getting inked at the tattoo station while somewhat ironically the theme from White Lotus, a show about resort life that he starred in, played in the background.
Fans were given a peek at the food available at Camp Poosh when the brand uploaded photos of scrumptious-looking seaweed roll.
The pic was quickly followed by a video of the sushi and the other delicious dishes prepared and catered by Kourtney’s favorite chef, Khristianne Uy.
Several photos and videos captured the Camp Poosh merch, which consisted of green sweatshirts and sweatpants with the event logo printed on the front.
Campers donned the comfy outfits before gathering under the stars for movie night.
The film My Old Ass, which stars Aubrey Plaza and Dance Moms alum Maddie Ziegler and doesn’t premiere in theaters until August, was projected onto a large outdoor movie screen.
Campers were shown grabbing popcorn and snacks from the concession stand before sitting on plush bean bags to enjoy the movie to end the night.
COMING CLEAN
Earlier this week, the Poosh founder opened up to her fans about the difficult aftermath of motherhood.
Kourtney gave birth to her youngest child Rocky Thirteen Barker in November who she shares with her husband Travis Barker, 48.
The Kardashians star shared a touching message on Instagram to “new mommies” that read, “Your body is beautiful at all stages.
“During pregnancy as we are glowing and growing, postpartum as we are healing and shrinking, and then that period I find the hardest as our bodies are still adjusting.
“And if you’re breastfeeding, that’s a whole other part of it. I try to be kind to myself as my body finds a new normal.”
She continued, “The pressure put on us to bounce back when everything is new and different isn’t realistic.
“Life is beautiful, you are beautiful. Just a little reminder (for me too).”
The Lemme founder included two photos in the social media post where she was swimming in crystal clear water.
She was wearing a tiny black string bikini that barely covered her breasts.
The pictures appeared to be unedited, and Kourtney wasn’t wearing any makeup in the pictures – but she was wearing a huge smile.
KONFIDENT
A Kardashian Reddit board reposted her Instagram Story, and fans were happy to see a confident Kourtney.
One person said, “What a comparison from when she was with Scott. Y’all remember that?
Your body is beautiful at all stages
Kourtney Kardashian
“When he was on that ass to lose weight after she had the first child?”
Another commented, “I know people don’t like Travis, but let’s be honest she’s been on an upward swing since she left Scott and got away from that misogynistic loser.
“Regardless of him, he seems to make her happy & more confident (but also, she also deserves the credit bc as a woman it’s so hard!)”
A third fan wrote, “From our queen of self-confidence I would have honestly expected a photo of her showing her body after giving birth to her baby – that would have been such a strong message!
“But I also understand that a woman’s body after giving birth is something very private and intimate and that not all women feel comfortable showing.”