Trader Joe’s has an army of loyal customers across the country thanks to its unique grocery products, affordable prices, and friendly staff.
Every year, fans flip out over a certain product or two, which has inspired Trader Joe’s to host its own Customer Choice Awards. Now in its 16th year, the award winners for 2025 were recently announced. The top products range across 11 categories—from snacks and meals to beverages and beauty picks—and were voted on by by the chain’s devoted shoppers.
So, which products made the cut? Here is the full list of winners from Trader Joe’s 2025 Customer Choice Awards. And, if you don’t spot your favorite items on the list, it could be because they’re now in the brand’s “Hall of Fame.”
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1. Best Overall: Chili & Lime Flavored Rolled Corn Tortilla Chips
Trader Joe’s
Taking the #1 Overall spot for the fourth year in a row? The Chili & Lime Flavored Rolled Corn Tortilla Chips—a crunchy, spicy, and zesty snack that TJ’s shoppers are obsessed with. Think of them as a tangy, crunchy, and fiery alternative to Takis, with a nice balance of chili heat and lime flavors.
You can enjoy them straight out of the bag as a snack with guacamole, or get creative and use them as a base layer for homemade nachos.
2. Best Breakfast & Brunch: Hashbrowns
Trader Joe’s
Trader Joe’s Hashbrowns are a morning go-to and a common buy among customers thanks to their easy heat-and-serve setup.
You can use these shredded potato stacks in a yummy brunch spread alongside eggs and bacon. Or, if you’re starving after a night out, wrap them in a giant breakfast burrito.
3. Best Produce: Teeny Tiny Avocados
Trader Joe’s
These perfectly-sized avocados have once again been crowned the best produce item at Trader Joe’s. Why fans love them? They’re tinier than your average avocado, which means you can eat the whole thing in one serving, rather than splitting it in half and having the saved side go brown.
Trader Joe’s Teeny Tiny Avocados are great to mash onto toast for breakfast or slice up to top a salad or grain bowl. Of course, if you want to make a single serving of chips and guac, these come in handy, too.
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4. Best Beverage: Spiced Cider (Limited Edition)
Trader Joe’s
The beverage category was won over again this year by a seasonal flavor: Trader Joe’s Spiced Cider. The fall and winter staple combines real apple juice with cinnamon, cloves, and nutmeg.
Drink it hot or cold on its own or mixed with bourbon or rum for a spiced apple cocktail. For cooking, you can reduce it into a glaze for roasted meats.
5. Best Appetizer: Creamy Spinach & Artichoke Dip
Trader Joe’s
This year’s Best Appetizer winner is Trader Joe’s rich and cheesy Spinach & Artichoke dip. When you’re having guests over, this buy is a total crowdpleaser when served with crackers, baguette, or tortilla chips, and is ridiculously easy to just heat up.
For a decadent sandwich, you can spread it on a grilled cheese. Heck, you can even use it as your sauce for a homemade spinach & artichoke pizza.
6. Best New Product: Cashel Blue Cheese Irish Potato Chips (Limited Edition)
Trader Joe’s
More chips! Customers’ favorite new Trader Joe’s product for 2025 is the Cashel Bue Cheese Irish Potato Chips, which are limited edition. They combine two of Ireland’s most iconic ingredients: creamy Cashel Blue Cheese and hearty potatoes for a rich and savory flavor.
Serve these chips as the star on your next cheese board, or have them for lunch with your fave soup or salad.
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7. Best Cheese: Goat Cheese
Trader Joe’s
Trader Joe’s shoppers are clearly on a cheese kick! And, when it comes to smooth, creamy, spreadable versions, goat cheese never disappoints. Trader Joe’s Goat Cheese is versatile for sweet and savory dishes and pairs nicely with fruit, honey, or nuts.
Spread it on toast with honey and walnuts for breakfast, or crumble it on top of an arugula salad for lunch or dinner.
8. Best Lunch & Dinner: Butter Chicken with Basmati Rice
Trader Joe’s
Trader Joe’s frozen foods aisle is packed with beloved items. However, when it comes to making a quick and delicious dinner these days, rcustomers have been choosing the grocery chain’s Butter Chicken with Basmati Rice. It’s a rich and flavorful Indian-inspired meal, featuring chicken in a creamy tomato-based sauce paired with basmati rice.
Just simply heat and eat it as is (but transfer the food into a glass container or plate before microwaving). Or, get inventive and roll it up in a tortilla with lettuce and yogurt sauce for a fusion wrap.
9. Best Sweet Treat: Sublime Ice Cream Sandwiches
Trader Joe’s
Trader Joe’s Sublime Ice Cream Sandwiches are the dessert that dreams are made of, so no wonder they landed the top spot for 2025 desserts. Chewy chocolate chip cookies hug creamy vanilla ice cream rolled in chocolate chips for a heavenly treat.
You can enjoy one straight out of the freezer or blend it with milk for a cookie-inspired milkshake.
RELATED: The Ice Cream You Should Order, Based on Your Zodiac Sign
10. Best Bath, Body & Home: Brazil Nut Body Butter (Limited Edition)
Trader Joe’s
For a surprise, non-food pick this year, Trader Joe’s shoppers admitted they can’t get enough of the grocery chain’s Brazil Nut Body Butter.
In fact, this buy has a cult following for its moisturizing power and addictive, salted caramel and pistachio scent.
Slather it on your skin after a fresh shower, or use it as a hand cream. Before bed, you can practice some self-care by using a dollop for a foot massage.