Teen Mom alum Chelsea Houska to launch wine brand Velvet Cowboy as star grows empire years after quitting MTV show

Chelsea Houska is launching a wine brand

TEEN Mom alum Chelsea Houska has plans to launch a wine brand as the star continues to grow her successful empire after quitting the MTV show in 2020.

Chelsea, 33, now stars on HGTV’s Down Home Fab, where she renovates homes in the South Dakota area with her husband, Cole DeBoer, and runs multiple businesses. 

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Chelsea Houska is launching a wine brandCredit: Instagram
Chelsea and her husband, Cole DeBoer, promoting products on social media

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Chelsea and her husband, Cole DeBoer, promoting products on social mediaCredit: Instagram / chelseahouska

The U.S. Sun can exclusively reveal Chelsea’s plans to expand her successful empire with a wine brand. 

In documents obtained from the United States Patent and Trademark Office, Chelsea filed a trademark for Velvet Cowboy on February 29, 2024. 

The goods and services reveal the trademark will be for wine.

A Notice of Allowance was issued on December 3, 2024, meaning the application has been approved and is in the final stages of becoming fully registered. 

Read more on Chelsea Houska

According to documents, Chelsea has six months to provide a Statement of Use, which will prove the trademark’s commerce use. 

Chelsea owns decor store Down Home in South Dakota

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Chelsea owns decor store Down Home in South DakotaCredit: Instagram / chelseahouska
Chelsea modeling a necklace for her company Aubree Says

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Chelsea modeling a necklace for her company Aubree SaysCredit: Instagram / aubree.says

CHELSEA’S EMPIRE

The wine brand will be the latest venture for Chelsea, as she is co-founder of Aubree Says. 

Aubree Says, named after her oldest daughter, is an online lifestyle brand that sells affordable jewelry, hair accessories, kitchen tools, decor and more. 

Chelsea is also co-owner of Down Home by DeBoers, a decor store located in Tea, South Dakota that opened in July. 

Chelsea is co-founder of Mae Wear, a loungewear brand, and co-owner of Belle & Rae Co, a photo app company. 

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The reality star also has partnerships with Walli phone cases, Itzy Ritzy and more brands.

Fans will see more of Chelsea and her family on the small screen, as Down Home Fab will return to HGTV for Season 3 in 2025. 

Down Home Fab premiered on HGTV on January 16, 2023.

Chelsea is mom to daughter Aubree, 15, with ex-boyfriend Adam Lind and Watson, 7, Layne, 6, and Walker, 3, with Cole, 36.

LIFE AFTER MTV

Chelsea isn’t the only Teen Mom star who has found success after leaving the MTV show. 

Chelsea Houska and Cole DeBoer Relationship

Get to know more about Chelsea Houska and her husband Cole DeBoer.

Chelsea met Cole at a gas station in South Dakota in 2014.

She admitted that she couldn’t bring herself to say “hi” in real life, but that, luckily, a few days later, he found her on social media.

Two years later in 2016, they got married.

The duo got engaged in 2015 after Cole asked the most important person in Chelsea’s life for permission; her daughter, Aubree.

“Cole asked Aubree if it was okay if he married her mommy,” Chelsea said on the MTV show.

“She immediately said yes, was extremely excited, and gave him a big hug.”

While Cole isn’t Aubree’s biological father, he has certainly stepped up to the plate as her stepfather.

A memorable moment from the Teen Mom 2 show was when Chelsea had Aubree’s last name changed Lind-DeBoer, and Cole reacted by saying he’d adopt Aubree “right now” if it’s what she wanted.

Cole and Chelsea have three children together, in addition to Aubree:  Layne, Watson, and Walker.

Her co-star and friend Kailyn Lowry left the series in 2022. 

Kail, 32, is owner of KLLR podcast network that runs successful shows Barely Famous, Vibin’ & Kinda Thrivin’ and Karma and Chaos. 

She is also host of Coffee Convos with Lindsie Chrisley. 

Teen Mom: The Next Chapter is returning in January.

HGTV's Down Home Fab returns for Season 3 in 2025

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HGTV’s Down Home Fab returns for Season 3 in 2025Credit: Instagram / chelseahouska
Chelsea is mom to four children

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Chelsea is mom to four childrenCredit: Instagram / psychobunny

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