Digital arts collective PleasrDAO has done the inevitable by releasing Wu-Tang Clan’s fabled album Once Upon a Time in Shaolin as an NFT — though the only thing that’s immediately available is a five-minute sampler.
The album is available for the equivalent of $1 US here. The original contract created by Wu-Tang Clan prohibited its owners from commercially exploiting the album until October 8th, 2103, but Pleasr has worked out an agreement for each NFT purchase to speed up the countdown by 88 seconds. As of publishing, $28 million in total would need to be spent in order to unlock the album.
It’s worth noting PleasrDAO likely hasn’t finished negotiating with the group and producer Cilvaringz for full rights to Once Upon a Time in Shaolin. According to Decrypt, Pleasr has only acquired rights to 16 of the 31 tracks on the album and will “share progressively larger pieces of that selected library with purchasers of the encrypted album over time.”
PleasrDAO announced their plans for Once Upon a Time in Shaolin on Wednesday (June 12th) after being granted a temporary restraining order against previous owner Martin Shkreli for copying the album and playing it online without permission.
“It’s time to bring the music to the people,” PleasrDAO wrote. “Pleasr has been secretly working with the original artists and producer to release Once Upon a Time in Shaolin to the public. Tomorrow we will invite you [to] join us in this quest. True to its historic origins, this will not be a normal album sale but an artistic experiment.”
Earlier this week, PleasrDAO filed a lawsuit against Shkreli for livestreaming Once Upon a Time in Shaolin multiple times since the group acquired the album in 2021. Judge Pamela Chen has since temporarily barred Shkreli from streaming or disseminating copies of the album, saying PleasrDAO is “likely to succeed on the merits” of the suit “or raise significantly serious questions going to the merits of the Forfeiture Order, violations of the Defend Trade Secrets Act.”
Beginning on Saturday (June 15th), Once Upon a Time in Shaolin will be played to the public as part of an exhibit at Australia’s Museum of Old and New Art.
The world’s most expensive album is available for $1.
Enter the chamber and secure a copy – 2103 will come faster than you think.https://t.co/QRmGdIrwOy pic.twitter.com/rTCkuH0It3
— ✨ Pleasr (@PleasrDAO) June 13, 2024
ADDITIONAL DETAILS
> Proceeds split with all artists involved in the making.
> Art designed by famed artist & designer Hassan Rahim.
> We will follow up with further details on airdrops to verified GME holders, holders of the commemorative Zora mint, and additional communities.— ✨ Pleasr (@PleasrDAO) June 13, 2024
— ✨ Pleasr (@PleasrDAO) June 12, 2024
Our master plan is to release the music to the public in a way that honors the Wu-Tang Clan and gets them paid while circumventing the streaming oligopoly; every action we are taking is in service of that mission.
— ✨ Pleasr (@PleasrDAO) June 11, 2024