Photo Credit: Vijat Mohindra
TikTok launches an in-app experience and hosts a surprise album listening party for Miley Cyrus. Superfans enjoyed a live performance of her ninth studio album—Something Beautiful.
To kick things off, TikTok hosted an event for superfans of Miley Cyrus on Tuesday at the iconic Chateau Marmont. Miley personally invited fans she discovered through TikTok to join her for the event, which (unbeknownst to them) was a surprise album listening party and live performance. She sang her new tracks “End of the World,” “More to Lose,” “Easy Lover,” and her hit “Flowers,” as well as 2009’s “The Climb.” Two guests even got engaged at the event.
“Last night at the Chateau Marmont was so special,” wrote Miley on TikTok. “Every Smiler in the room was handpicked from TikTok, and it meant the world to hear you all singing along to new and unreleased music. Thank you for being there, last night really was Something Beautiful.”
Premiering in tandem with Miley’s album release on Friday, TikTok is launching an in-app experience, too. It will feature exclusive videos and a first-of-its-kind fashion section. Fans can go behind the scenes as Miley reveals the stories and inspirations behind her most iconic album looks. From bold statement pieces to personal touches, fans will learn how fashion becomes a form of storytelling in Something Beautiful.
Fans can complete special tasks just by using TikTok—such as saving the new song “Easy Lover” to their favorite music app. They can also search for Something Beautiful to unlock a custom profile frame. To join the experience, just search “Miley Cyrus” or “Something Beautiful” on TikTok.
Miley Cyrus has racked up over 5.8 million creator videos set to the tune of her hit track “Flowers.” In 2023, she took to the platform with her “Used to Be Young” series—a candid 42-part look back on her life from 1992 to present day, revisiting her childhood in the spotlight, relationships, and culture-shifting moments in her own words.
Content shared from www.digitalmusicnews.com.