Jack Harlow is celebrating the release of his upcoming album by depositing CDs of the album along Bardstown Road in Louisville, Kentucky.
The rapper’s latest album Jackman released on Friday, but to celebrate Harlow had a surprise for fans. He posted on Instagram that afternoon that he would be placing CDs containing the new album along Bardstown Road for his fans to find. Harlow took a picture of a few of the CDs and then began posting hints to social media for fans to find them.
According to local reports, at least some of the CDs were in the Douglass Loop area, with others near the Impellizzeri’s. News reports from the area showcased several people walking up and down along Bardstown Road in Louisville in the hopes of finding one of the CDs.
Fans who are enjoying the music on traditional streaming services like Spotify have taken to social media to discuss the music. On the track “They Don’t Love It,” Harlow raps about being the best white rapper since Eminem, which sparked some debate.
“The hardest white boy since the one who rapped about vomit and sweaters/ And hold the comments ’cause I promise you I’m honestly better/ Than whoever came to your head right then/They ain’t cut from the same thread like him/They don’t study, doin’ work to get head like him,” the verse continues.
Despite the song itself not inviting feedback on the verse, social media had plenty of it. His nomination for ‘Best Male Hip-Hop Artist’ at the 2022 BET Awards sparked some controversy as Lil Nas X received no nominations. When asked why he deserved to be recognized by the BET Awards he replied “idk maybe 3 of the biggest songs of last year & a critically acclaimed album.” One of those songs was “Industry Baby,” A Lil Nas X song on which he featured, but which earned Lil Nas X zilch.