Photo Credit: Andrew Ruiz
Coachella is already selling passes for 2023, starting June 17 at 10 am PT. Coachella 2023 runs from April 14-16 and April 21-23.
The summer isn’t over, and already, 2022 has proven to be a blockbuster year for live events. After a triumphant return following a three-year hiatus, Coachella announces registration for 2023 passes, with an advance sale beginning Friday, June 17, at 10 am PT.
Three-day general admission tickets start at $499, with VIP passes at $1,069. Hotel packages are available exclusively through Valley Music Travel, including general admission and VIP festival passes, local resort accommodations, and Any Line Shuttle service. AXS now powers Coachella’s ticketing platform for the 2023 event, and fans are encouraged to set up their Coachella AXS Fan account ahead of time.
Payment plans start at $99 down, due by June 30, 2022, with the remainder divided into six equal payments due on the 15th of each month. Guests receive wristbands that require activation through Coachella’s mobile app. Wristbands are shipped to purchasers after Coachella announces the 2023 lineup.
Although Coachella is the first major music festival to have started selling passes for next year’s event, they are one of many, along with SXSW, with early preparations underway. Live music events are making a tremendous comeback this year after the pandemic brought many cancellations and postponements. It makes sense to prepare and gauge interest in ticket sales as early as possible.
As the pandemic forced cancellations for many, it prompted resourcefulness for others. Countless artists turned to live streaming to bring people together in a time of isolation. Live streaming giants like Twitch and YouTube now eagerly announce themselves as the official place to experience music festivals remotely.
Live Nation is already making nearly as much money as before the pandemic as live events return in full force. The company reports $2.7 billion in sales and $160 million in adjusted operating income in Q4 2021. Advertising and sponsorship sales reached $170 million, a 15% increase from 2019.