According to Billboard.com, GHOST‘s new studio album, “Skeletá”, has landed at position No. 1 on the Billboard 200 chart with 86,000 equivalent album units earned in the United States in the LP’s first week of release. 89% of that figure (77,000) consisted of traditional album sales, with vinyl purchases accounting for over 44,000 copies.
Notably, “Skeletá” is the first hard rock album to reach the No. 1 spot on the Billboard 200 since AC/DC‘s “Power Up” in 2020.
The LP’s first-week vinyl tally not only marks the biggest vinyl sales week for a hard rock album in the modern era (since tracking began in 1991),but it’s the third largest sales week of vinyl in the modern era for any rock album, trailing only BLINK-182‘s “One More Time…” (49,000 in 2023) and BOYGENIUS‘s “The Record” (45,000 in 2023).
The Billboard 200 chart ranks the most popular albums of the week in the U.S. based on multi-metric consumption as measured in equivalent album units, compiled by Luminate. Units comprise album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). Each unit equals one album sale, or 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams generated by songs from an album.
“Skeletá” arrived on April 25 via Loma Vista Recordings.
In a recent interview with Brent Porche of Philadelphia’s 93.3 WMMR radio station, GHOST mastermind Tobias Forge stated about “Skeletá”: “It is a record that is introspective to a further degree, I guess, than especially the previous record [2022’s ‘Impera’]. Just to be clear, I do believe that most artists usually create a new record based on where they were on the previous one — not as a counter-reaction, but usually there’s something that you wish to achieve that you maybe didn’t on the previous[ one] or you wanna change something or just fill your… At the end of the day, what you’re doing is basically you’re filling your repertoire with hopefully songs that you didn’t have before. But thematically, I usually have some sort of thematic guideline when I write, first and foremost for myself in order to make sense of what the new record is so it’s not too whimsically just about everything at the same time. But where ‘Impera’ was very much not only extroverted, but exteriorly reflecting on bigger society, social issues, and also, as the title implies, imperial structure and its ultimate demise, it didn’t feel very productive to continue down that and make an ‘Impera 2’, talking about the continual demise of… I was more attracted to the idea of this this record that was more shining a light in inside and making a record about healing aspects of being essentially a human being in whatever structural design, because at the end of the day, most humans are surprisingly alike and display the same abilities to sentiments. And these sentiments are usually quite basic. And that idea was attractive to me — making a record that had a song about hope, had a song about hate, had a song about love, acceptance and all these things.”
Less than two months ago, Forge told Meltdown of Detroit’s WRIF radio station about “Skeletᔑs first single, “Satanized”, which came out in early March: “Yeah, it’s a fun video and it’s an upbeat, fun track. It’s a song about being in love and how that can potentially be mistaken as demonic possession, but in reality this song has nothing to do with demonic possession.”
Asked why he picked “Satanized” to be the first single from “Skeletá”, Tobias said: “It’s funny because as I was making the record, I didn’t really put much like regard into trying to write… Of course, as a songwriter, you always try to write as good songs as possible, but there wasn’t a whole lot of, like, ‘Oh, I’m gonna write a hit song.’ So I was more interested in sort of making a bunch of songs that I was gonna put cohesively into an understandable and entertaining album. And wise with experience over the years where I’ve delivered records to the people that work with me, and I’m, like, ‘This is the song. This is the single. This is the hit.’ And more than often, it ends up being, like, ‘Oh, no. We believe in that song instead.’ Okay. So finally I’ve sort of given up a little bit on that. So I just sort of gave the record and I’m, like, ‘You guys choose what you wanna do.’ And then I’m sort of holding my thumb a little, crossing my fingers, hoping that that maybe they they’ll hear what I hear. And to my big surprise, they came back with ‘Satanized’. And I was, like, ‘I couldn’t be happier. I have a really funny video idea for that one. I never thought that you would go for that one,’ simply because it’s like…”
He continued: “To me, I am a huge fan of ’70s music. That’s a very simplified way of saying that, but I’m a big fan of SCORPIONS from the ’80s, but also the SCORPIONS from the ’70s, which sometimes, I guess, a certain age group might not be aware that that SCORPIONS was a band in the ’70s, and they released several records. Those records are a little bit different from the ’80s records, when they sort of became a ’80s hit rock band. And ‘Satanized’ definitely had more of a SCORPIONS ’77 stomp that I really liked about the track. And somehow, therefore, I guess, I wasn’t like putting that as a hit-single fan favorite, or a favorite that way. I thought I was gonna work my magic to make that song a big song, the same way that we did with ‘Mary On A Cross’ once upon a time, when that was regarded as this ‘B’ track that was just for fun. And I was, like, ‘I think that that song is actually quite good. We’re gonna play it every show we’re playing.’ And it took years before it became what that became.”
Circling back to the fact that his record company seemingly had the same vision for “Satanized” as he did in terms of the song’s potential, Forge said: “I was overwhelmed and overjoyed with the synchronicity, because I have done that mistake before where I have conceived a record, conceived a track, have an idea for a video for a track, and then the powers that be want another kickoff. And then that leads to a discussion, and then more than often, the reasoning as to why you go with another track might be perfectly understandable, but all of a sudden my idea is just not worth the piece of paper it’s written on, because it simply doesn’t work if it’s not in a… Sometimes the crux of being conceptual, sometimes your ideas are simply too conceptual and too based on presentation and stars aligning. But in this case, we ended up with fluency, which was cool.”
“Satanized” was described in a press release as “an avalanche of infectious hooks and harmonies is buoyed by a hypnotic shuffle, as the narrator succumbs to dark forces within and without, helplessly acknowledging their own blasphemy and heresy as it inexorably consumes them.” By the time the song’s opening lines “There is something inside me and they don’t know if there is a cure” have moved from the inner monologue of the possessed to the ears of the hapless listener, it will already be too late: You will have been “Satanized”.
The “Satanized” music video introduced the new character who is fronting GHOST for its 2025 touring cycle: Papa V Perpetua.
Forge performed as a “new” Papa Emeritus on each of the band’s first three LPs, with each version of Papa replacing the one that came before it. Papa Emeritus III was retired in favor of Cardinal Copia before the release of 2018’s “Prequelle”. In March 2020, at final show of GHOST‘s “Prequelle” tour in Mexico City, Mexico, the band officially introduced Papa Emeritus IV, the character who fronted the act for its “Impera” (2022) album phase.
The European leg of GHOST‘s 2025 world tour kicked off on April 15 in Manchester, United Kingdom and will conclude on May 24 in Oslo, Norway. The North American leg of GHOST‘s 2025 tour will launch on July 9 in Baltimore, Maryland and wrap up on August 16 in Houston, Texas.
Press photo courtesy of Nasty Little Man
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