The Popeyes-Don Julio collab launch is already off the rails. Last week, Popeyes announced they were teaming up with Don Julio tequila for a unique collab ahead of the New Orleans Super Bowl.
Popeyes and Don Julio Tequila announce new limited edition menu for the Super Bowl championship in select US restaurants:
• Reposado Flavored Louisiana Garlic Wings
• Spicy Strawberry Hibiscus Flavored Lemonade Mocktail
• Reposado Flavored Concha Roll Chicken Sandwich pic.twitter.com/vd2VE4HYUc— Pop Crave (@PopCrave) January 28, 2025
The Don Julio x Popeyes collaboration launched on January 31st in six cities: Philadelphia, Miami, New York, Kansas City, and New Orleans.
One Philadelphia-based YouTuber filmed the launch in the city,, and he found thata lot of people weree drinking Don Julio tequila and getting drunk while eating their chicken sandwiches at 10a.mg.
Bro pulled up to Popeyes in Philly at 10 AM for their collab with Don Julio, and almost everyone there was drinking Don Julio with their chicken sandwich and chicken 😭😭pic.twitter.com/mknGjxudVK
— FearBuck (@FearedBuck) February 1, 2025