PRIMARK has an insane dupe of a designer handbag that is perfect for holiday.
Fashion influencer Georgia, also known as @georgialouisejefferies on TikTok, shared her find with her 14.4k followers.
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In the video titled Primark Haul, Georgia told every to “run” to their nearest store to pick up the same purchase.
During her recent visit to her local Primark, the influencer was on the hunt for “one specific thing” – a handbag.
Showing the large brown shoulder bag, Georgia said it “wasn’t giving Primark” – referring to how expensive it looks.
“The quality is so good and it was only £12,” she added.
As for how she’s going to style it, Georgia said it was ideal for her upcoming holiday.
The bag has no pockets inside, so makes a perfect beach bag to hold large items like books, suncream, towels and hats.
One person commented: “The way I gasped!! Dragon diffusion dupe!” And a second said this: “That bag is giving dragon diffusion dupe!”
Dragon Diffusion is a designer brand that specialises in woven leather bags – and prices start from £300 for a bag,
Primark’s version is said to be inspired by Dragon Diffusion’s Bamboo Trimple Jump Woven Leather Tote that is priced at £360.
Someone else had bought the Primark bag and commented: “It’s not left my shoulder for two weeks. I love it so much (the inside sticker comes off too).”
A comment read: “Runnnnnning to Primark,” and another chimed: “Omg running to Primark.”
“Omg I NEED this bag in my life right this second,” a Tiktokker said.
Another person wrote: “I got this last week in Primark Oxford and LOVE it, she is sturdy!”
Someone else said: “I grabbed it last week , couldn’t believe my eyes when I saw it.”
One person commented: “I was doubting getting it in the store but now seeing it on your shoulder it really looks fab.”
Bags are not the only dupes Primark is designing.
Shoppers recently spotted a white and black crochet dress in store which they claimed to be a version of a more expensive one from Zara.
The midi dress dupe is only £21 compared to Zara’s £35.99 number, which sold out weeks after its release.
“I used to spend £8k a year in Primark, but now I refuse to shop there
Ria Mitchell, who once admitted to spending £8,000 in Primark in a just one year has fallen out of love with the iconic high street retailer.
She told Fabulous why she no longer visits her local store every Saturday.
“I never go there,” says the 28-year-old from Guildford, Surrey.
“It’s mad charging £50 for a coat. Primark shoppers want bargains.
“They don’t want to be charged £50 for a coat or a fancy cardigan. That was always the best thing about it.
“But now it’s so expensive, why would I go there?
“Just look at pictures of my grey coat from three years ago — it was £25. And look now — charging £50 for a coat is silly. Pri-flation is real.”
Primark’s ethos has always been affordability, from essentials to standout pieces.
The reason it has continued to buck the trend for failing high street stores is because it has kept its prices low.
Twenty years ago, you could always get an entire outfit there for under £30. Fast-forward to now, and we’re in the midst of a cost-of-living crisis and are still after the same thing. In fact, we want more.